sm.Sourabh
Mukherjee

MARKETPLACE GROWTH

Win the category.
Keep the margin.

I help marketplace and D2C brands study the competition, fix the catalogue, and build a profitable route to growth.

Request a free marketplace audit

WHAT I CAN HELP WITH

Sharper decisions in crowded marketplaces.

Marketplace growth is a combination of customer demand, catalogue quality, media efficiency, and operational discipline. The work has to respect all four.

Competitor and category study01

Top-seller, ASIN, keyword, price, review, creative, and share-of-voice research to find your real growth space.

Catalogue and listing quality02

ASIN fixes, titles, images, A+ content, store architecture, product selection, and conversion improvements.

Marketplace media03

Sponsored products, brands, display, retargeting, keyword and ASIN targeting, budget rules, and sale-period playbooks.

B2B and reseller growth04

Demand generation, lead quality, landing pages, forms, account structure, and sales handoff for B2B marketplaces.

Profitability systems05

ACOS, ROAS, CAC, AOV, new-to-brand, contribution margin, and inventory-aware decisions that prevent vanity growth.

Cross-channel expansion06

A practical path from Amazon to Flipkart, Myntra, Pepperfry, and owned channels when the economics support it.

RELEVANT EXPERIENCE

Amazon · Flipkart · D2C · B2B marketplaces

Selected work includes a reported ACOS reduction from 19% to 8% on Amazon, top-two category sales for an anonymous home brand, and 59% growth in B2B leads.

See the selected work

Want to find the profitable gap?

Send the marketplace and the category you are competing in. I’ll use the first conversation to frame the most useful audit.

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